Client: A wellness studio offering group meditation and yoga sessions
Product Used: FocusCalm EEG Headband
Challenge
The studio aimed to help participants achieve deeper states of calm, focus, and mind–body awareness during sessions.
However, many students struggled with:
- Wandering thoughts and inconsistent focus
- Difficulty understanding whether they were truly relaxed
- Limited feedback during meditation and breathing exercises
Traditional instruction relied heavily on subjective experience, making it difficult for both students and instructors to measure progress or refine techniques effectively.
The studio required a solution that could provide real-time, objective insight into mental state while supporting structured practice.


Solution
The studio integrated the FocusCalm EEG Headband into its classes, introducing real-time neurofeedback-based meditation training.
Using EEG technology, the device generated a FocusCalm score (0–100) — a live measure of brain activity indicating whether the mind is calm or active
Participants used the headband during:
- Guided meditation sessions to stabilise attention
- Yoga classes to improve breathing control and mental presence
- Short neurofeedback exercises to train faster entry into a calm, focused state
Through the app, students accessed:
- Guided meditations and breathing exercises
- Interactive games designed to reinforce focus states
- Ongoing tracking of their FocusCalm score to monitor improvement over time
This created a learn → practise → challenge loop, where participants could:
- Learn how to reach a calm state
- Practise maintaining it
- Challenge themselves under more demanding conditions
